AAPA Membership App
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Why place your ad within our mobile app?
Our membership app helps you reach your target audience in a convenient, personal way. This custom-designed mobile app provides AAPA members with a convenient way to access all membership updates. The app will include features such as news, resources, event information, member forms and so much more!
How will members use the app for event information?
- To look up who is attending and exhibiting.
- To build a personalized event agenda.
- To start making connections with others through the news feed and photo gallery.
- Check session locations and times.
- Reference venue maps and make sure they’re in the right place.
- See what others are saying about the experience.
- Reference the information of contacts made.
- Review notes, and reminisce over photos.
Sponsored Splash Screen
Make a strong first impression while creating a connection with AAPA members every time they open the app. The splash screen is seen by every app user. This prime digital real estate is pop-up advertising that yields a high rate of engagement due to its size and positioning. Book the app splash screen in conjunction with one of our other ad opportunities to create a presence at an AAPA event that can’t be missed.
Benefits of the splash screen:
• Full-screen ad.
• Ad displays whenever the event app is opened.
• Your splash screen ad will automatically resize to fit iPhone, iPad, and Android devices.
Ad submission requirements:
• 1242 × 2688 pixels in vector format.
Leaderboard Ad
Reach AAPA members at every moment that they are searching for news, resources and event information on the app. Banner ads are placed front and center within the app and can help you drive website traffic, increase your brand’s visibility, and boost sales. App users can easily connect with your company by tapping on your banner ad through to your website.
Benefits of leaderboard ads:
• These ads are placed on the main menu screen for maximum visibility. The main menu screen is the second screen visible after the splash screen.
• Multiple banner positions offer you multiple opportunities to display unique messages.
• Real-time reports.
Ad submission requirements:
• All three banner types use the same size for the image: 1032 x 360 pixels.
• The link attached to any ad (and also, all links used throughout the app) must be secure (starting with https://).
• Title = 64 characters at most.
• Description = 128 characters at most.
Sponsored Content
This content can include any articles, links, videos, photos and documents placed within the news feed.
Benefits of sponsored content:
• Prime exposure for your company’s brand messaging on the app.
• Link to the landing page of your choice such as another web page external to the app.
• Creative control of of the sponsored content image allows your company the chance to grab attention with a strong image.
• Optional: Pin to the top – remain at the top of the news feed for a period of time.
• Optional: Coordinating push notification.
Ad submission requirements:
• 1032 x 360 pixels image.
Sponsored Poll/Push Notifications
Push notifications help your company instantly reach AAPA members with important information, alerts, updates, and more. The notifications is an ideal way for you to reach customers about special sales or company updates. Similar to text messages, push notifications appear on the screen of an app user’s device even if the app is closed. This powerful, real-time marketing tool commands the attention of AAPA members when you want them to notice you.
Benefits of push notifications:
• Alerts pop up prominently on each app user’s device.
• App users receive notifications as long as they have installed the app, even if it is closed.
• Notifications can be scheduled in advance or on the fly – the opportunity to market to your audience is always available.
• Use push notifications to connect with app users 24/7.
• Optional for Sponsored Polls: Pin to the top – remain at the top of the news feed for a period of time.
• Optional for Sponsored Polls: Coordinating push notification.
Ad submission requirements:
• 110-character limit for push notifications.
Tier Rates
Includes:
• Leaderboard
• Sponsored Content
• Sponsored Poll/Push Notification
• Splash Screen
Total: $7,200
Savings: $1,800
Includes:
• Leaderboard
• Sponsored Content
• Sponsored Poll/Push Notification
Total: $5,100
Savings: $900
Includes:
• Leaderboard
• Sponsored Content
Total: $3,825
Savings: $425
Includes:
• Leaderboard
Total: $1,250